Insights
Thinking, proof, and perspective.
Articles on marketing leadership, case studies from inside our engagements, and recaps from our community learning events.
Flint & Steel: Generational Leadership and the Future of Work
Dr. Jeremy Graves and a cross-generational panel explore how to build trust, communication, and momentum across a multi-generational workforce.
April 13, 2026
Navigating Change: Using Culture as your North Star
TOK Commercial shares how intentional culture, steady systems, and long-term thinking have fueled 30+ years of growth in Idaho’s evolving commercial real estate market.
November 14, 2025
Flint & Steel: Leading Across Generations
Former HP and Microsoft executive Rick Belluzzo shares lessons from 40+ years in tech on embracing change, aligning culture with strategy, and leading with conviction.
April 15, 2025
Winning the Game: Strategies in Leadership
Former Cradlepoint CEO George Mulhern shares how character, team chemistry, and steady execution turned a near-bankrupt startup into a $1.1 billion acquisition by Ericsson.
November 12, 2024
Leading With Innovation: Strategies for Brand Evolution
VML’s Eric Baumgartner explores the fourth wave of tech disruption, how AI amplifies creativity, and why brand experience plus customer experience equals exceeding expectations.
June 14, 2024
Surfing the 4th Wave: The Laws of Innovation and the Impact of Generative AI
Harvard’s Dr. John Sviokla explores the four waves of digital innovation and why Generative AI represents an unprecedented opportunity to augment human creativity and productivity.
June 26, 2023
Flint & Steel Presents: "Calling your Shot: Secrets of the World’s Greatest Sales Teams"
Revenue performance coach Rob Jeppsen shares the three immutable laws of sales: build systems over goals, create experiences over pitches, and lead with belief.
March 22, 2023
Flint & Steel Presents: Generation "Them" – Navigating a Multi-Generational Work Force
What each generation values in an employer, from retirement benefits to student debt assistance. Kristin Scroggin on targeted recruitment and long-term retention strategies.
December 12, 2022
Flint & Steel Presents: Generation "Them" – Part 2: Bridging the gaps in a Multi-Generational Workforce
Kristin Scroggin shares three conflict resolution strategies for managing a multi-generational workforce, plus how to turn generational differences into team strengths.
November 28, 2022