Bradley Surkamer

Bradley Surkamer is Fusion's MarTech, AI & Innovation Specialist. The job has two halves: keeping up with where marketing technology is headed, and putting AI to work so Fusion and its clients can stay ahead of the changing landscape. That's produced Fusion's AI-assisted content system, which turns search and analytics data into what the team writes next; an email creation and automation system behind campaigns like Flint & Steel, Fusion's leadership event series; and data strategy and dashboards that show clients what their marketing is doing. Bradley came to marketing from technology sales at Cradlepoint and writes about the shifts, AI first among them, that deserve a leader's attention.